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Why Comparison is Killing Your Potential
One of the pieces of marketing advice I’ve heard over the years is, “You need a comparison page.” If you’ve spent any time online, you’ve probably seen them. They compare…
The New Era of Membership Sites
For years I’ve believed that membership sites are one of the simplest ways for ordinary people to create recurring income online. That hasn’t changed. What has changed is the technology…
Practical AI for Everyday Business
Artificial intelligence is moving so fast right now that many business owners feel overwhelmed before they even begin. Every day there seems to be another tool, another update, another “must…
The End of Starting From Scratch
For years, people relied on the same excuses: “I’m not a designer.” “I can’t write copy.” “I don’t know how to code.” “I don’t know how to build a sales…
The Bottleneck
Most online entrepreneurs today believe they have an information problem. They think the answer to their growth challenge is another course, another book, another podcast, another YouTube video, or another…
The SEO Strategy Most Websites Ignore
If you’ve spent any amount of time trying to improve your website traffic lately, you’ve probably noticed something interesting happening inside Google. You type in a search, scroll a little,…