Positioning Your Brand
If you’ve been involved in marketing of a product or service for any length of time you’ve probably come across the phrase “Unique Selling Proposition…
Category: Branding
Often Made Branding Mistakes
One of the biggest mistakes we see with websites is a lack of identity, something that the visitor can recognize as your brand, whether it’s…
Are You The One And Only?
What is unique about your business? What can customers only get from you? The answer to this can make you millions. armand morin Are you…
The One And Only
Are you the one and only? Is there a part of your business where you are the only person in the world that actually can…
Change Is Good
At one point, the advice I followed and the advice I passed on to others was the idea of having one product per website. That…
The First Impression
Ultimately, your brand is the perception your audience or your market has about you. jim howard Your book will leave an indelible impression on the…
Don’t Alienate Your List
I was talking with a colleague at an event a while back and he was telling me the story of how he had worked with…