Your Website Footer: Getting The Last Word In
While there are many things I like to see in a footer, one that I feel is important is a brief description of your product or services.
Author: Frank Deardurff
An early love for graphics brought me online
over 20 years ago which lead me to consume
a vast knowledge in marketing, conversion,
design and various types of web technologies. That information
led to becoming a web master, serial entrepreneur, author, coach, trainer
and That One Web Guy! FrankDeardurff.com
Headlines: There’s More to them than you think!
“If you think about the headline being the star of the show when you are writing, it might spark more thought about the importance of…
Product Review: Rytr
There is nothing more challenging than staring at a blank piece of paper or document with a deadline looming. It’s like everything you were thinking…
4 Important Pieces For You Website
I wanted to share four simple items I see missing most from websites that will help improve traffic and function.
A Refund Has Been Issued
I recently received an email with the title, “A Refund Has Been Issued”. While on the one hand it was a relief to know I…
I’ll Go Back And Check That Out Later
“For this training I show simple ways to make a few extra bucks with easy to learn techniques. Some people turn those few extra bucks…
Do You Double Dash?
On occasion we use the service DoorDash. If you are in the United States, Australia, or Canada, I’m sure you’ve heard of it by now.…
I’m Going Mobile
“While we “think” our website will be good on any platform (desktop, tablet, mobile phone, etc.) many times it isn’t. So, if we’re focused on…
Do You Need A Site Reliability Engineer?
Recently I had a conversation with a good friend that asked, “isn’t this what you do?” and mentioned the term “site reliability engineer.” She said…
Learn To See Things Differently
This morning I decided to try something different, just to change things up a bit. Little did I know I was in for a different…
Maintenance Mayhem
As a web guy, I see a lot of good and bad when it comes to website and online presence. Today, I want to share…
Don’t Sell Yourself Short
We all do it. I’ve certainly done it. At some point in our personal or professional lives, we’ve sold ourselves short. Whether it be in…
Resource Review For Entrepreneurs
As online entrepreneurs, we’re constantly looking for helpful resources. At least I know I am! I’d like to share a resource that I’ve been using…
Things Change, Or Do They?
Have you heard the old saying “the more things stay the same, use for email collection has a limit and could no longer accept the more…
You Can Work Too Much!
Many people I talk to or that follow me online comment about all of the irons I have in the fire. Part of that is…
Website Asset Management
One of the biggest things I’ve run into as a webmaster working with clients is the fact they have no clue where anything is or…
A Look At Finding Keywords
Before we talk about finding keywords, I want to take a quick moment to explain why keywords are important. If you’re just getting started online,…
It’s Time To Take Names And…
Okay, I think you know where that goes as that line has been quoted in various movies, videos and video games. Today we’ll just leave…
6 Beneficial SEO Tips for Online Marketers
I cannot express the importance of SEO (search engine opti- mization) on your website. In the past I’ve shared many SEO tips but this article…
Just A Goal?
“Promote what makes you the most money and makes the most profit for the time spent on it!” Frank Deardurff If you’re serious about succeeding…
Do You Try To Put To Much On One Web site?
We’ve seen it time and time again. You go to a website and everything is there, including the kitchen sink. You’ve got outgoing links to…
JPEG GIF PNG What Type Of Image Do You Want?
There are three types of image formats that are widely used for web graphics. These are; jpg or jpeg ; gif and png (pronounced as…
Help With Hyperlinks
A hyperlink is a section of text that has been given some code instruction to go to a different location, either on the page or…
The Importance Of Image Alt Tags
Adding Keyword Alt Tag To Your Images Is Important Because Search Engines Also Read Alt Tags. frank dearurff Let’s start this section by describing what …
Keep Your Information Above The Fold
Most of us have probably heard the expression “Out of Sight, Out of Mind,” This is especially true for information marketers frank deardurff In Bret…
The Colors Of Success
One of the single most overlooked areas in marketing is the use of color on websites and in offline marketing pieces. The way we view…
Avoid This Website Testimonials Mistake
Now here’s a mistake you need to look at from two different sides. This one has to do with testimonials. If you’re giving a testimonial…
Directions Vs. Intentions
I’ve been thinking a lot about our recent Sunday service where the main impact statement was “Direction not intentions determines our destination”. Our choices in…
Often Made Branding Mistakes
One of the biggest mistakes we see with websites is a lack of identity, something that the visitor can recognize as your brand, whether it’s…
Optimizing Your Order Buttons
We see this mistake quite a bit or maybe we don’t! So many times we see order buttons and form submit buttons that don’t appear…