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    Author: Frank Deardurff

    An early love for graphics brought me online over 20 years ago which lead me to consume a vast knowledge in marketing, conversion, design and various types of web technologies. That information led to becoming a web master, serial entrepreneur, author, coach, trainer and That One Web Guy! FrankDeardurff.com
    do you need a site reliability engineer?

    Do You Need A Site Reliability Engineer?

    Recently I had a conversation with a good friend that asked, “isn’t this what you do?” and mentioned the term “site reliability engineer.” She said…

    Frank Deardurff November 30, 2021
    learn to see things differently

    Learn To See Things Differently

    This morning I decided to try something different, just to change things up a bit. Little did I know I was in for a different…

    Frank Deardurff October 11, 2021
    pexels andrea piacquadio 3846554

    Maintenance Mayhem

    As a web guy, I see a lot of good and bad when it comes to website and online presence. Today, I want to share…

    Frank Deardurff September 14, 2021
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    Don’t Sell Yourself Short

    We all do it. I’ve certainly done it. At some point in our personal or professional lives, we’ve sold ourselves short. Whether it be in…

    Frank Deardurff August 16, 2021
    image 2021 08 16 140659

    Resource Review For Entrepreneurs

    As online entrepreneurs, we’re constantly looking for helpful resources. At least I know I am! I’d like to share a resource that I’ve been using…

    Frank Deardurff August 16, 2021
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    Things Change, Or Do They?

    Have you heard the old saying “the more things stay the same, use for email collection has a limit and could no longer accept the more…

    Frank Deardurff July 16, 2021
    image 2021 07 15 221352

    You Can Work Too Much!

    Many people I talk to or that follow me online comment about all of the irons I have in the fire. Part of that is…

    Frank Deardurff June 1, 2021
    Website Asset Management

    Website Asset Management

    One of the biggest things I’ve run into as a webmaster working with clients is the fact they have no clue where anything is or…

    Frank Deardurff May 19, 2021
    A Look At Finding Keywords

    A Look At Finding Keywords

    Before we talk about finding keywords, I want to take a quick moment to explain why keywords are important. If you’re just getting started online,…

    Frank Deardurff April 1, 2021
    It's Time To Take Names And...

    It’s Time To Take Names And…

    Okay, I think you know where that goes as that line has been quoted in various movies, videos and video games. Today we’ll just leave…

    Frank Deardurff March 3, 2021
    6 Beneficial SEO Tips for Online Marketers

    6 Beneficial SEO Tips for Online Marketers

    I cannot express the importance of SEO (search engine opti- mization) on your website. In the past I’ve shared many SEO tips but this article…

    Frank Deardurff January 26, 2021
    Just A Goal?

    Just A Goal?

    “Promote what makes you the most money and makes the most profit for the time spent on it!” Frank Deardurff If you’re serious about succeeding…

    Frank Deardurff January 26, 2021
    Do You Try To Put To Much On One Web site?

    Do You Try To Put To Much On One Web site?

    We’ve seen it time and time again. You go  to  a  website  and  everything  is there, including the kitchen sink. You’ve got outgoing links to…

    Frank Deardurff December 13, 2020
    JPEG GIF PNG What Type Of Image Do You Want?

    JPEG GIF PNG What Type Of Image Do You Want?

    There are three types of image formats that are widely used for web graphics. These are; jpg or jpeg ; gif and png (pronounced as…

    Frank Deardurff December 12, 2020
    Help With Hyperlinks

    Help With Hyperlinks

    A hyperlink is a section of text that has been given some code instruction to go to a different location, either on the page or…

    Frank Deardurff December 12, 2020
    The Importance Of Image Alt Tags

    The Importance Of Image Alt Tags

    Adding Keyword Alt Tag To Your Images Is Important Because Search Engines Also Read Alt Tags. frank dearurff Let’s   start   this   section   by describing   what …

    Frank Deardurff December 11, 2020
    Keep Your Information Above The Fold

    Keep Your Information Above The Fold

    Most of us have probably heard the expression “Out of Sight, Out of Mind,” This is especially true for information marketers frank deardurff In Bret…

    Frank Deardurff December 10, 2020
    The Colors Of Success

    The Colors Of Success

    One of the single most overlooked areas in marketing is the use of color on websites and in offline marketing pieces. The way we view…

    Frank Deardurff December 9, 2020
    Avoid This Website Testimonials Mistake

    Avoid This Website Testimonials Mistake

    Now here’s a mistake you need to look at from two different sides. This one has to do with testimonials. If you’re giving a testimonial…

    Frank Deardurff December 8, 2020
    Directions Vs. Intentions

    Directions Vs. Intentions

    I’ve been thinking a lot about our recent Sunday service where the main impact statement was “Direction not intentions determines our destination”. Our choices in…

    Frank Deardurff December 7, 2020
    Often Made Branding Mistakes

    Often Made Branding Mistakes

    One of the biggest mistakes we see with websites is a lack of identity, something that the visitor can recognize as your brand, whether it’s…

    Frank Deardurff December 7, 2020
    Optimizing Your Order Buttons

    Optimizing Your Order Buttons

    We see this mistake quite a bit   or maybe we don’t! So many times we see order buttons and form submit buttons that don’t appear…

    Frank Deardurff December 7, 2020
    Is Your Order Page Out Of Order?

    Is Your Order Page Out Of Order?

    quick way to lose a hard earned sale is to have an order page that is out of sync with the rest of your website.…

    Frank Deardurff December 4, 2020
    Page Not Found 404 Error

    Page Not Found 404 Error

    Page Not Found. This is something just about everyone has seen at one time or another if you’ve spent anytime online at all. In ‘web’…

    Frank Deardurff December 4, 2020
    Avoiding Website Navigation Nightmares

    Avoiding Website Navigation Nightmares

    When setting up your navigation structure for your menus think about simplicity. frank deardurff There   are   many   types    of navigation that can be used on…

    Frank Deardurff December 4, 2020
    Not Accounting For Web Browser Differences

    Not Accounting For Web Browser Differences

    (This is an excerpt from my book “50 Biggest Website Mistakes”) It’s so frustrating.  You’ve  worked your butt off creating a great looking website and…

    Frank Deardurff December 2, 2020
    Where Is Your Focus?

    Where Is Your Focus?

    I’ve talked about focus many times in different articles and posts on my blog, but what I’m talking about here is where is your focus…

    Frank Deardurff November 30, 2020
    How Weight Loss And Marketing Are Similar

    How Weight Loss And Marketing Are Similar

    Over the last couple of months I’ve been working out at the gym pretty regularly and have been working on losing weight at the same…

    Frank Deardurff November 30, 2020
    How To Prevent Hacking Of Your WordPress Sites

    How To Prevent Hacking Of Your WordPress Sites

    Many people don’t pay attention to the URL when visit a site… What they’re really doing is providing their username and password to the hacker…

    Frank Deardurff November 25, 2020
    Website Tip... Check Your Automated Autoresponder Messages

    Website Tip… Check Your Automated Autoresponder Messages

    It’s always good to check our autoresponders to check and make sure you are not sending wrong or outdated messages. frank deardurff In this quick…

    Frank Deardurff November 23, 2020
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