Website Asset Management

One of the biggest things I’ve run into as a webmaster working with clients is the fact they have no clue where anything is or what website assets and services they’re using, not to mention how to access these assets. In addition, they have no clue what they’re paying for or who they’re paying for…

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A Plan For Dealing With Customer Disputes

As online marketers, we are continually working to generate leads to offer our products and services. Simply put, this means that we are looking for customers and/or clients. While these customers and/or clients are essential for our businesses, they require inter- action of some sort. It is in these interactions where opportunities for disagreements arise.…

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What 2020 Taught Us

We’re already in February and by the time you read this we’ll be over half through the first quarter in 2021. I think 2021 will be a good year and things will continue to pick up as it progresses. What will help is the hindsight we gained because of all the things that happened in…

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Three Profitable Business Practices

Many people say they want to get rich in Internet Marketing but very few actually do it. Dr. Jeanette Cates Of course there are many reasons why one person might  succeed or   fail.   However,   there   are   general principles you must follow if you want to be successful. Here  are  three  business  practices  that can go…

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Are You Building Your Business Daily?

A common trap to fall into is to go and make a new product instead of marketing the product that you already have robert plank If you are working at home (especially if you are the only employee on your business) It is far too easy to maintain and remain in your comfort zone and…

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Choosing An Online Marketing Niche

When you are just getting started with your business on the Internet you will need to decide whether you should create your own products or promote other people’s products as an affiliate. Connie regan green I found it extremely difficult to figure out what type of product I could create during my first year, so…

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How To Manage Your Email Accounts To Remain Productive

Your email account gives you access to the people in your life, but it can easily get out of control. connie regan green Do you receive hundreds of emails each  day?   You must be able to  communicate  in this  way  in  order  to  maximize  your effectiveness  in  the  shortest  amount of time. That’s why…

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Keep Your Information Above The Fold

Most of us have probably heard the expression “Out of Sight, Out of Mind,” This is especially true for information marketers frank deardurff In Bret Ridgway’s course “The 50 Biggest Mistakes I See Information Marketers Make” this expression was discussed in the context of how frequently you should make contact with your clients and prospective…

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5 Great Reasons To Start A Membership Site Today

There  are  a  lot  of  marketers  out  there telling you that you need a membership site. But do you really need one? Whether you’re planning a single payment download area, modular course paid in installments, or an ongoing monthly membership site, here are ten reasons to stop procrastinating and instead finish that membership site right…

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Create Membership Sites Out Of Your Live Webinars

It saddens me when I see marketers offer live classes or even live coaching and then forget to do anything with the recordings…if they have made recordings at all! robert plank Freelancing or coaching is okay if you’re recording that coaching and adding it to a product.   If you’re doing it the old way (offering…

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The Need For A Customized Plan

In this article, I want to share with you a quick story that helped me to understand the value of proper, as well as customized planning.  Hopefully, you’ll see the same points that I was able to see and learn some valuable lessons. A several years ago, I successfully completed the Las Vegas Marathon. Shortly…

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The Colors Of Success

One of the single most overlooked areas in marketing is the use of color on websites and in offline marketing pieces. The way we view colors psychologically triggers how we feel, think, or even buy. frank deardurff Colors are similar to words as they both have interpretations as to their meanings. Are you stirring the…

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Get Comments and Testimonials With Gravatar

Enable Gravatar on your own blog so your commenters, that are signed up, can show their picture… enabling you to get more comments and better testimonials. robert plank WordPress blogs allow for gravatar (globally recognized avatar)  support  which  means  that your  blog  can  automatically  add your commenters’ photos next to their blog posts without even asking, allowing…

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Be An Innovator Not A Duplicator

When  you  are  in  the  business  of marketing and selling products, you want to be  a  trendsetter.  You  want  to always be the one setting the pace for your industry. So how do create products that are constantly better than the competition? One way is by building a better mousetrap. It’s been around since the…

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The 10:1 Marketing Rule

What’s The 10:1 Marketing Rule? Simply put, it means the price at which you’re selling your product (assuming it’s a physical product vs. digital delivery) must be priced a minimum of ten times your production cost for that product to be a viable product long term. Bret ridgway The 10:1 rule is one of the…

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Selling eBook Advertising Space

You could actually make money by selling advertising space in your eBook. stu mclaren Have you ever thought of using the eBooks you’ve created for more than just revenue stream? With a little creativity you can use your eBooks to generate multiple streams of income. More specifically, you could actually make money by selling advertising…

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To Make More Money Raise Your Prices

The biggest problem in today’s Internet society is that people don’t know how to price their products. The most common mistake is they don’t charge enough. armand morin If you want to make a million dollars a year on the Internet,  you  have to understand  you’re  not  going  to  do it from just one piece…

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Top 10 Mistakes in Asset Protection Planning

Asset  protection  planning  is  one  of the most important things that a person can do in order to accomplish the key objectives of wealth creation, wealth accumulation, and wealth preservation. Because of the importance of this topic, it is helpful to learn how to avoid some of the biggest pitfalls associated with the overall process…

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The Mistake Most Copywriters Make

Write as if you were speaking WITH your prospect, right in front of them, in a comfortable, conversational manner. Michel Fortin Most  of  the  sales  pieces  people  ask  me  to rewrite  seem  to  offer  great  products  and services. In fact, some of their offers are so good, prospects would be crazy to turn them down.…

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Five Things That Will Help You Achieve Online Success

You can make more money with a  business online than with almost any   other business. connie regan green That is a powerful statement, and it is completely  accurate.   There is  an inner game related to making money on the internet that seems to make a huge difference with whether or not you  will  be  successful.  Doesn’t  it make…

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30-Day Money Back Guarantee

People often ask me how I feel about guarantees. They want to know how long the guarantee should be and if they need one at all. The old method was to give the purchaser as long a guarantee as you could, sometimes up to a year or even more. But that’s not always possible because…

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Another Type of Security For Internet Marketers

If you mention the words “security” or “protection” to most internet marketers, you’re likely to get a response which includes the names “Norton” and/or “McAfee.” While that type of “security” is certainly essential, there’s another type of security that most Internet marketers neglect to consider. What I’m talking about here is installing a plan for…

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Hiring Responsive Outsourcing Partners

When outsourcing it’s vital that you state your expectations in the very beginning Stu McLarn The other day I answered a question about working with outsource partners. The guy who asked the question complained that he had been trying to find reliable outsourcing partners but the level of responsiveness he got was way below his…

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Four Tips For Hiring Employees

Hiring an employee can be a big step for many  small  business  owners.  It  means the end of doing EVERYTHING yourself and passing off some of the work! Stu Mclaren In order to make the experience rewarding for both you and your employees there are a few things that every boss and leader should do…   1.   Reward   people …

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With Product Creation You Need To Act Fast

Speed is of the essence especially in the online world armand morin Like many people, you have probably had an idea and gotten really excited about it, but something gets in your way before you can do something about it. Maybe it’s something as simple as family   coming over for dinner. It could be the phone ringing. It could be…

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